Product Page Design - Meal Repacement Shake

Product Page

Jan 2023

Conduct research, visual mock up, draft message and prepare marketing materials and product webpage for meal replacement shake.

Designed by Kaman

Website bounced rate -41%, engagment time on page +34s, conv. rate +26%

The main challenge was to create a website and product page that clearly conveys the advantages of the Meal Replacement Shake, while ensuring it stands out in a competitive market. The goal was to use engaging content and design to capture the attention of potential customers and encourage them to make a purchase.

To address this challenge, we implemented a strategic and creative approach, focusing on the following key areas:

1. Website Development: Designed a visually appealing and user-friendly website that showcases the Future Salad brand and its new Meal Replacement Shake.

2. Product Page Design: Created a detailed product page that highlights the unique features and benefits of the Meal Replacement Shake, including its nutritional value, convenience, and taste.

3. Engaging Content: Developed engaging content, including images, videos, and infographics, to enhance the user experience and provide a clear understanding of the product.

4. Storytelling Approach: Used storytelling to present the Meal Replacement Shake as an ideal solution for busy individuals looking for a nutritious and convenient meal option.

5. Customer Testimonials: Included testimonials from satisfied customers to build trust and credibility.

6. Call-to-Action: Designed compelling calls to action that encourage visitors to learn more, try the product, and share their experiences on social media.

7. SEO Optimization: Ensured the website and product page are optimized for search engines to improve visibility and attract organic traffic.